What You’ll Need to Invest in Your Website


A website is not a purchase; it’s an ongoing investment. This is perhaps the most important thing you can hear before having a site built. We’ll be exploring this distinction by looking at what proper website maintenance requires. Before that, though, we’ll be using a (we hope memorable) metaphor to examine the ways most websites […]

Why Good Design Matters for Your Business


If you’re planning a new web project or website, you’re probably looking to allocate a limited budget across a large variety of design, development, and marketing services. It can be hard to know what to prioritize. Here we’ll explain what good graphic design is, and why it can matter to your business. What is “Design” […]

Three Easy Steps to On-Site SEO with WordPress


three steps for on-site seo

Search engine optimization (SEO) is complex, difficult to understand, and invites a lot of superstition and folklore—as well as a fair amount of outright fraud. It’s also really important. As a result, it’s an endless topic. Fortunately, the basic principles of SEO are simple to understand. Plain and simple, SEO is the process of getting […]